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www.businesscards.net.au
Search Engine Optimisation and PPC Advertising
Working with www.businesscards.net.au
we were able to achieve an increase in online enquiries of 600% in just
3 weeks
www.businesscards.net.au - offers business card printing and only markets online. As Jim Collins would say in his book "Good to Great", they have found their hedgehog.
Their previous website was not optimised to attract the search engines, and did not make very good use of keywords. Through a process of keyword research we were able to identify which keywords people were searching for, when they searched for business card printer. We identified the obvious keywords such as "business cards", "business card printing", "business cards online", but went deeper identifying that a common misspelling was "buisnesscards".
As you can see the process is much more indepth than simply choosing a keyword that you think relates to the product or service you are offering the market.
Previously www.businesscards.net.au had been using Google Adwords PPC Advertising to attract visitors and paying up to $300 a month, converting to approximately 30 sales a month ($10 per sale). After our team went to work optimising their content, and also refining their site to include a sample request form on every page, the company has been able to attract more free traffic than the traffic they pay for.
Requests for sample packs through the website has increased 600% with the introduction of the request form, and has allowed www.businesscards.net.au to build a targetted database of potential clients that they can market too as they launch any special offers down the track.
Currently www.businesscards.net.au is found on google:
- buisness cards (ranked #2)
- business card gallery (ranked #2)
- online buisness cards (ranked #2)
- free buisness cards (ranked #2)
- low cost business card printing (ranked #2)
They are found on ninemsn:
- free business card designs (#1)
- buisness cards (#2)
- free business cards (#3)
- business cards (ranked #4)
- cheap business cards (ranked #5)
They are found on yahoo:
- buisness cards (ranked #7)
- business cards online (ranked #9)
If you would like to similar results - having your companies website found on the first page of the major search engines, please contact us and request our free website analysis.
We can also offer your business an opportunity analysis around your business type, business model, services and products that you offer, to identify opportunities for your business to expand using the internet.
www.businesscards.net.au - offers business card printing and only markets online. As Jim Collins would say in his book "Good to Great", they have found their hedgehog.
Their previous website was not optimised to attract the search engines, and did not make very good use of keywords. Through a process of keyword research we were able to identify which keywords people were searching for, when they searched for business card printer. We identified the obvious keywords such as "business cards", "business card printing", "business cards online", but went deeper identifying that a common misspelling was "buisnesscards".
As you can see the process is much more indepth than simply choosing a keyword that you think relates to the product or service you are offering the market.
Previously www.businesscards.net.au had been using Google Adwords PPC Advertising to attract visitors and paying up to $300 a month, converting to approximately 30 sales a month ($10 per sale). After our team went to work optimising their content, and also refining their site to include a sample request form on every page, the company has been able to attract more free traffic than the traffic they pay for.
Requests for sample packs through the website has increased 600% with the introduction of the request form, and has allowed www.businesscards.net.au to build a targetted database of potential clients that they can market too as they launch any special offers down the track.
Currently www.businesscards.net.au is found on google:
- buisness cards (ranked #2)
- business card gallery (ranked #2)
- online buisness cards (ranked #2)
- free buisness cards (ranked #2)
- low cost business card printing (ranked #2)
They are found on ninemsn:
- free business card designs (#1)
- buisness cards (#2)
- free business cards (#3)
- business cards (ranked #4)
- cheap business cards (ranked #5)
They are found on yahoo:
- buisness cards (ranked #7)
- business cards online (ranked #9)
If you would like to similar results - having your companies website found on the first page of the major search engines, please contact us and request our free website analysis.
We can also offer your business an opportunity analysis around your business type, business model, services and products that you offer, to identify opportunities for your business to expand using the internet.